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更新日期：2017-04-09
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In ‘Digital Marketing For Newbies’ guide, you get all the top tips and techniques to help you create,manage, implement and monitor your digital marketing campaigns effectively. Whether you are an online retailer, local service business, e-commerce site or personal brand looking for online exposure and more sales, you’ve got it all in this guide.
Digital marketing strategies include all the online activities that you do to meet your customers’ needs and achieve your marketing objectives. Customers should be at the centre of everything you do as a business, and you ought to begin by researching your target markets and then developing the tactics that will help you achieve your goals.
So that means, you should create customer segments and then choose the most viable ones for your business, and target them with your products, services or offers. It’s important that you choose the right customer segments because few businesses can meet all the needs of all customers in the market – due to resource constraints.
My hope is that you find these digital marketing guide helpful for your business whether you are completely new to digital marketing or have many years of creating and managing online campaigns.
Get up to speed on the latest digital marketing tips, tricks, tactics and strategies with the essential digital marketing guide, a resource for business owners and marketers that are looking to sharpen their digital skills and promote their businesses through channels like social media, pay per click advertising, organic search, affiliate marketing, email marketing and others.
You will discover effective tips to get your site to the top of the search engines using some of the most neglected tactics that the experts. You will also be equipped with social media tips to grow your followers and brand advocates and learn how to increase customer acquisition, retention and engagement.
There is so much more you will learn and you will get advice on creating a great online brand and how to promote it effectively.